NCAA March Madness Live Soars to #1 in US Sports App Charts

Overview

The week of April 6 to April 12, 2026, brought significant movements in the United States App Store Sports category. The Top Free Apps chart saw major climbers and new entries, showcasing the dynamic nature of the iOS apps landscape. Notably, NCAA March Madness Live made a remarkable leap to the top position, indicating strong user engagement due to the ongoing college basketball tournament.

Top Climbers

Several apps experienced significant gains this week:

• NCAA March Madness Live: Climbed from #41 to #1 (+40 positions)
• Victory+: Watch Live Sports: Rose from #58 to #23 (+35 positions)
• Novig: Increased from #38 to #26 (+12 positions)
• Apple Sports: Moved up from #34 to #25 (+9 positions)
• Onyx - Sports Picks: Jumped from #36 to #28 (+8 positions)

New Entries

This week also saw the entry of a new contender:

• CBS Sports App: Scores & News: Debuted at #21

The introduction of the CBS Sports App highlights the ongoing demand for real-time sports updates and news among users.

Top Performers

In addition to NCAA March Madness Live, other top-performing apps maintained their strong positions:

• MLB Ballpark: #2
• MLB: #3
• GameChanger: #4
• Fanatics Sportsbook & Casino: #5

These apps continue to attract users, reflecting their popularity and relevance in the sports apps market.

Notable Drops

Conversely, some apps experienced declines this week:

• Fanatics: Shop NFL, NBA & MLB: Dropped to #19 from #14 (-5 positions)
• MiLB: Fell to #17 from #13 (-4 positions)

These drops may signal shifts in user interest or competition from climbing apps.

This week's movements in the App Store charts reflect the vibrant and competitive nature of the sports apps market in the United States. Developers should remain vigilant and adaptive to these changes to capitalize on emerging trends.